The new strategy game A Total War Saga: Troy was available free of charge for 24 hours from the Epic Games Store after its release on August 13th and a large number of players took advantage of this offer. The action was a complete success.
Do you also have the new strategy game A Total War Saga: Troy got it for free when it was offered for free in the Epic Games Store for the first 24 hours after release? Then you will be one of the more than 7.5 million players who took up this offer.
The action was a complete success
"We were optimistic," writes Rob Bartholomew, chief product officer at developer studio Creative Assembly. "But we couldn't have foreseen this excitement. It was amazing to be working with Epic to bring this brand new release out for free. Now we can welcome so many strategy players – new and old – to experience this incredible saga. We are very much happy."
The game is now available for 49.99 euros. If you extrapolate this for the 7.5 million players who won the title, this "giveaway" was worth around 375 million euros. Well, it could be said that this is a lot of money that has escaped Creative Assembly and publisher Sega. But both companies ended up paying for this deal well. How much the Epic Games Store jumped is not known. But apparently it was worth it.
In addition, the development studio can now look forward to a lot of new players. Should this be A Total War Saga: Troy (buy now for € 24.66) then maybe buy one of the studio's other games as well. And Epic Games has certainly also won many new customers for the store with this campaign, who are now looking around the range. So it's a win-win situation.
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